Negotiate persuasively at C-level

In complex situations, you can significantly increase your chances of success by strategically involving the highest levels in the purchasing process. During this two-day training, you will learn new tactics that will significantly strengthen your negotiating position.

Who is it for?

This training is specifically aimed at all commercial contacts involved in negotiations with C-level interlocutors.

• Chief Executive Officers
• Sales managers
• Account managers
• Key account managers
• Business development managers

Agenda:

• How to sell more efficiently in complex situations where the Decision Making Unit (DMU) is growing and multilevel selling is required
• How to approach C-levels in the best way possible
• Hunting skills: how to get more quality time through internal sponsorship and perseverance
• Conceptual and consultative sales in line with all levels
• Strengthen face-to-face communication with C-levels by choosing the right rational and emotional angles
• Customer-focused argumentation during initial discussions with C-level executives
• Influence techniques to strategically persuade the entire DMU
• Conveniently and efficiently close deals with C-level executives and determine next steps

Important: this is a practical training. LISS uses your actual dream prospects as the starting point for the two-day training. Each employee is provided with individual tools in order to achieve commercial success. LISS makes your employees aware of the fact that each level requires its own strategic approach. For example:

• CFO/CIO: cost reduction + predictable budget
• CTO: corporate development + new technologies
• Project manager: timely and budget-friendly delivery
• HR: employee satisfaction + new management style
• Chief Executive Officer: profit generation