Discover us
training programmes

Sales training courses

Cold calling

Cold calling: make more appointments in less time

Cold calling is often frustrating. You get more often a “no” than a “yes”. The result is obvious: we give up too quickly.

This sales training teaches you how to start your cold call boldly and tackle it in a structured manner. LISS offers you its own proven approach based on the principles of ‘Value selling’ and ‘Provocative selling/Proactive Challenge’. The goal is clear: make more appointments in less time.

Who is it for? For you.

  • Salespeople
  • Account managers
  • Sales managers
  • Internal sales
  • Technical salespeople

Program

  • Learn to deal with “no”
  • Self-motivation: don’t kid yourself
  • Write an effective and personalized script
  • Deal with objections in the best possible way
  • Get the assistant, secretary, and receptionist on your side
  • How to gauge potential without losing your chance to get an appointment
  • Plan effective follow-up moments

Extra: coaching during cold calling

If you follow this training, you will be able to put the new insights into practice the very next day. Success guaranteed. Do you need individual coaching? LISS will sit next to you while you’re calling prospects. After each conversation, you will get specific feedback to put in practice during your next call. This way, you will learn even faster.

Would you like more information or a proposal tailored to your team?

Please call Liesbeth Huysmans
+32 (0)475 54 52 48 or
mail Liesbeth.Huysmans@liss.cc

Tip!

Do you prefer ‘face-to-face’ or online training courses? LISS also runs all its in-company training courses online.


SME? Get a grant up to
30%.

LISS is a recognised SME service provider. Daardoor kan jij 20 tot 30% van het opleidingsbedrag aan subsidies terugkrijgen. Naast die erkenning behaalde LISS ook het Qfor-kwaliteitslabel. 100% van de ondervraagde bedrijven was 'tevreden tot zeer tevreden' op de LISS trainingen.

More about your benefit as an SME

Liesbeth Huysmans is
co-author of the book ‘Operational Sales’

Over 11,000
copies sold!