Open Sales Training Proactive Challenge:
Go for more sales in uncertain times.

Sales in 2027: how to overcome tomorrow’s major challenges.

Your customers no longer want a traditional salesperson at the table, but someone who understands their business and helps them move forward. At the same time, economic uncertainty, longer sales cycles and complex decision-making processes call for a radically new approach to sales.

If you make the switch now, you and your sales team will gain a head start on the future. To do so, use the innovative techniques of Proactive Challenge.

Proactive Challenge:
Go for more profit in challenging times.

Turn these 5 sales obstacles into sales opportunities:

  • 1

    Customers want to learn quickly. As an expert adviser, help them to put their minds at rest.

    Your customers and prospects expect you to share insights that will help them improve their business and develop personally. By challenging them proactively, you offer value that goes beyond what your customers already know or can find online.

  • 2

    Uncertainty prolongs the sales cycle. How can you get a ‘yes’ more quickly?

    Your customers and prospects are very afraid to take risks due to unpredictable market fluctuations. Use storytelling and well-crafted case studies to speed up the decision-making process.

  • 3

    Decisions are made as a team. Make sure your solution is high on the agenda.

    A purchasing decision is rarely made by just one person. Learn how to influence the entire decision-making unit and ensure your solution is at the top of the agenda.

  • 4

    Competition is fierce. Stand out from the crowd with a unique value proposition.

    In a crowded market, you need to stand out. Learn how to clearly communicate your unique value and position yourself as an indispensable partner for your client.

  • 5

    Price pressure is mounting. Sell on value, not on discounts.

    Customers are increasingly focusing on price. Find out how to shift the focus to value and ROI, so you can close deals without sacrificing your margins.

What will LISS teach you in one day?

This intensive training course provides you with practical tools and strategies to persuade customers and close deals more quickly, even in extremely uncertain times. In one day, you will learn:


Get more appointments and build trust with your customers: share insights and offer solutions that go beyond what they can find online.

Use new, strategic questioning techniques: discover how to detect genuine needs and pick up on more subtle buying signals.

Use storytelling and well-chosen case studies: build greater trust and speed up decision-making.

Influence all DMUs: ensure that your solution is given top priority at every level of decision-making.

Secure the next steps: learn to take concrete, appropriate steps and close deals with confidence and ease.

Who is it for? For you and your sales team

This Proactive Challenge training course is ideal for:

Sales representatives who are genuinely keen to win over their customers.

Account managers who wish to make an impact within complex decision-making structures.

Sales managers who want to equip their teams to meet the challenges of 2026.

Technical and sales teams who wish to strengthen their role as advisers.

Challenging times call for challenging training

Ready to use: no vague theories, just practical tools and techniques.

Exclusive approaches: based on the latest trends in customer behaviour

Small group, big impact: with a maximum of 8 participants, you’ll receive personalised guidance.

Hungry? LISS doesn’t just fill your head with knowledge

At 8.30 am, coffee, tea, fruit juice and mini biscuits are served.

In the morning, there is a short break with a hot or cold drink and some fresh fruit.

A light lunch will be served around midday.

In the afternoon, a coffee and tea buffet is provided during the break.

Practical

Thursday
25 February 2027

Golfclub Witbos, zaal Tibox, Witbos 55 , 2200 Herentals.

Good to know:
we deliberately keep the number of places limited.
With a maximum of 8 participants, you’re guaranteed to get the most out of the training.

…and get ahead with Proactive Challenge.

Price: 960 euros

(all-inclusive: training, lunch, refreshments, excluding VAT)

Find out more about the SME portfolio
at www.kmoportefeuille.be

Your Inspirator
Liesbeth Huysmans, founder and manager of LISS


liesbeth.huysmans@liss.cc

Would you prefer to have this challenging training course delivered in-company?
Exclusively tailored to your sales strategy and team.

During a brief, inspiring intake session, I
will demonstrate how other companies have made progress.

Here’s what customers say about LISS

  • "A few months ago, I attended a fascinating training from Greet. It wasn’t just a theoretical lecture where you tend to lose concentration from time to time. Participants were challenged to put the theoretical knowledge into practice. This gave me some useful tips and tricks that I still use every day in my client meetings. As well as the quality of the training itself, I must also compliment Greet. She brought the information in an efficient way and her enthusiasm was infectious."

    — M. Van De Keere, Advisor at a major French bank

  • "Greet is a brilliant coach. She has a wealth of experience and always has an answer to any situation. Whether in your personal or professional life, Greet can offer you tremendous support and help you overcome your problems. I am therefore very grateful to have been able to attend a number of coaching sessions with Greet for well over three years now."

    — D. Maruan, Gamma

  • "Greet gave us a really interesting and interactive training. Her tips come in handy every day! She immerses you in the very latest sales techniques – the ones that really work. Thank you, Greet, for teaching us the tricks of sales with such enthusiasm!"

    — L. Lietaert, Advisor at a major French bank

  • "The training was very practical, with recognizable examples and immediately applicable. Quick wins and structural improvements."

    — Hans De Raeve, Account manager,

  • "About the open training on "Proactive Challenge": a highly practical course with numerous real-life cases that are repeatedly linked and tested with the various participants from different sectors. I am convinced that these tips and tricks will personally yield even better results for me in my contacts with potential customers."

    — Brigitte De Bondt, Business Development Manager, Sales Talents

  • "Finally, a training with concrete practical examples that explain the structure in a clear and simple way. A training for all levels! Definitely recommended."

    — Sebastien De Grauwe, Sales professional,

  • "I was pleasantly surprised when our LISS training came to an end. It was concise and to the point, and practical too. I can apply what I’ve learnt every day in my client meetings. Greet’s enthusiasm and her clear explanations and approach will stay with me. Keep up the good work, Greet👍"

    — O. Ozcan, Advisor at a major French bank

  • "Two fantastic days at the Lofttobe in Neerijse. I gained more tips and tricks to use in this competitive world. A training packed with real-life examples."

    — Stefaan Van Nuffel, Senior Account Manager, Aurora Productions

  • "Three-day training by an experienced and enthusiastic teacher who is open to different perspectives. She does not proclaim herself to be the ultimate sales guru and knows how to inspire the group with simple practical examples. Evidence-based content. Thank you for the enjoyable training."

    — Erwin Vercammen, Narviflex

  • "A highly professional approach, with a strong focus on interactivity even during this online training. I still use the many tips I received during the training sessions on a daily basis. Highly recommended 👍"

    — P. Joris, Advisor at a major French bank

  • "This training really made me think about today's approach and has made a huge impression on me in terms of improvement. I will definitely use this!"

    — Chris Vankrieken, Proximus

  • "The best commercial training course I’ve done at KBC. Very interactive, very practical and useful in day-to-day work. A really positive atmosphere. Thank you!"

    — Wilfried Schöpges, KBC Corporate Banking

  • "A top coach! Infectious enthusiasm, an eye for all participants and every situation, practical case studies, and tips that really do make a difference!"

    — H. Vangheel, Advisor at a major French bank

  • "A very practical course with lots of useful tips, even for those who have been in sales for a long time."

    — Marc Tielemans,

  • "Relatable, realistic and practical, with plenty of interaction between the participants. A valuable exercise in reflection."

    — Ronny Hillen, KBC Limburg

  • "A very enjoyable and well-structured training with a perfect balance between theory and practice, delivered in an engaging and fascinating way."

    — Erwin Verdeyen, Consultant, Proximus

  • "It's a real pity that I didn't take this course until after 17 years in sales. I'm really looking forward to put in practice what I've learned."

    — Bart Rogiers, KBC Financial Products

  • "Even at the age of 50 and after 27 years’ experience, I’ve still learnt a great deal. It also brought a lot of 'forgotten' knowledge back to the surface. Fascinatingly taught. A truly useful training course!"

    — Frank Lenaerts, Breva

  • "A fantastic professional training which, through everyday practical examples and interactive in-depth sessions, provides anyone involved in sales with appropriate answers covering a wide range of sales activities. Brilliant!"

    — Peter Heirwegh, Breva

  • "I found the training incredibly interesting. It’s clear that sales is a proper profession, and that Liesbeth conveys this with great enthusiasm and professionalism. Highly recommended!"

    — Sebastien Deleersnyder, Proximus

  • "Liesbeth Huysmans polishes up your skills and puts you in front of the mirror without causing the slightest crack. In other words, she motivates you in a positive way and never puts you down. A lovely interaction – a sales coach who doesn’t deliver a monologue."

    — Kristel Vanlangendonck, KBC Leuven

  • "The course kept me hooked from start to finish. It was more than just a sales course. Keep up the good work!"

    — Bart Bonte,

  • "A very interesting training, packed with tips and tricks that can be put in practice straight away. Highly recommended for anyone working in a commercial environment."

    — Antoine Van Brussel, Proximus

  • "Thanks to this course – with its structured approach, peppered with practical examples – the insurmountable mountain that sales used to be for me has become a mountain that, with a bit of training, can be conquered after all."

    — Dirk Danckers, Director, Ornare

  • "A good mix of theory and, above all, practical experience, with plenty of useful and refreshed tips."

    — Tom De Jager, KBC, Antwerp Waasland

  • "Two days of tips and tricks for avoiding the many pitfalls in the commercial process."

    — Luc Colson, 4C Consulting

  • "It turns out that LISS doesn't just know what she's talking about in writing. She's also exceptionally good at conveying it verbally. So, both form and content are definitely on point!"

    — Erwin Vloeberg, Channalyst

  • "Refreshing, informative – I’m really keen to put a few things into practice. The course content is excellent, as is the tutor!"

    — Nadia Van Den Broeck, KBC, Corporate banking

  • "A practical, high-quality interactive training session. Immediately applicable for all colleagues. We’ll definitely organise a follow-up."

    — Jonas Dhaenens, Combell Group

  • "I didn't expect to be given tools in such short time that I could put into practice almost immediately."

    — Kris Lariviere, Sales manager, 4C Consulting

  • "Els pays very close attention to the participants’ needs and provides regular feedback."

    — Cindy Verbruggen, Devoteam

  • "A sales training course for high-calibre pre-sales staff – beautifully tailored to our needs. The content was entirely adapted to our requirements."

    — Sylvain Bruynaert,

  • "This isn’t just a sales pitch; it’s a well-founded approach tailored to our needs."

    — Coran Lenaerts, Relationship Manager, KBC

  • "Professional guidance based on genuine expertise. Highly recommended for any sales team."

    — Marc, AG Insurance

  • "Liesbeth Huysmans polishes up your skills and puts you in front of the mirror without causing the slightest crack. In other words, she motivates you in a positive way and never puts you down. A lovely interaction – a sales coach who's not into monologues."

    — Kristel Vanlangendonck, KBC Leuven

  • "Elke guided our team through an intensive programme spanning five half-days, during which she shared her expertise and dynamic approach. The programme centred on themes such as coaching, time management, proactivity, giving feedback to staff and the strategic use of AI. Her enthusiasm, open attitude and practical approach ensured that we didn’t just discuss theory, but primarily exchanged concrete best practices and drew up immediately actionable plans. An enriching experience that significantly strengthened our team!"

    — Alexandre Prevost, Regional Manager, Fintro